Thanks so much to Insightful Accountant — a leader in news and education for our industry — for inviting me to join a truly exceptional group of colleagues on the inaugural advisory panel.
“The primary purpose of the panel is to help us stay in touch with the audience we serve and to continue to provide the content you want. The panel members will also be instrumental in helping us shape the future of Insightful Accountant by identifying areas of improvement, new opportunities and being a collective sounding board for us as we explore what is next for our business.“
I’m looking forward to getting to know some new friends and reconnecting with old ones… and most importantly, helping shape a future for Insightful Accountant that addresses the needs of our industry. It’s through these connections that we can truly understand and address the evolving needs of accountants, bookkeepers, tax preparers, advisors, apps and vendors, and of course — the small businesses that we serve.
Read more about the rockstars on this year’s panel here!
And if you’re a member of our community, please reach out and let me know what you find valuable about the content, education, and opportunities Insightful Accountant affords you, as well as what you’d like to see improve.
If this or any other posts on the website were useful to you, and your financial situation permits it, please consider contributing to my tip jar. Ths allows me to continue to provide free accounting resources to small businesses who do not have the funds available to hire a CPA.
Insightful Accountant is hosting their last Future Forward virtual conference of the year on December 5-6, and I’m delighted to be presenting an exciting topic that resonates with the theme of Niches, Trends, and Predictions for 2024.
I love this particular webinar series, as it’s a fabulous opportunity to connect with peers, get the latest industry updates, and explore best practices, new tech, and other developments in accounting. They do a nice job of speaking both to bookkeepers and tax professionals, as well as tech-related and accounting-adjacent firms. This round will comprise 2 days, 9 speakers, and 11 topics as we share our knowledge, strategies and tactics. If you’re focused on launching, transforming, or growing your business — this is for you. Plus, it’s free if you attend live ($25 fee for the recording, which is totally worth it, as they’re able to subsidize the education without your having to sit through vendor commercial plugs).
My session will be held on Day 2 December 6th at 3:30 pm Eastern, and is called “The Confluence of Bookkeeping, Tax, and Advisory: How to Thrive in the New Accounting Landscape“. It was written with two groups in mind — bookkeepers and tax preparers, both running their own practices — who are getting all sorts of pressure to expand into advisory services. It’s about the trend toward co-firming and other ways to work together in order to serve the clients better, add value/charge more, and develop professional relationships that will bring you more business.
I recently attended QuickBooks Connect, and it got me all riled up (again) about the confluence we’re seeing between CPA firms moving into Client Accounting & Advisory Services (CAAS) and bookkeeping firms moving into advisory services… two previously distinct worlds starting to converge. I feel like the bookkeeping and accounting practices are often dancing technology circles around tax firms — and yet CPAs still look down on them as if they were data entry robots.
It’s time to start communicating with each other!
Bookkeepers –> learn how to “speak tax” with CPAs. Own your spot at the table.
CPAs/EAs –> bookkeepers are your friends! They have the personal relationships and tech know-how that you lack!
Let’s talk about co-firming as one of the accounting trends of 2024.
1. Discover how the scope at CPA and bookkeeping firms is starting to overlap and converge, and why that’s a good thing for you and your clients.
2. Identify the potential challenges and opportunities that this new accounting landscape brings, and how to turn them to your advantage.
3. Apply strategies and techniques to partner across or within firms, to update your accounting practice and stay ahead of the curve.
But it’s not just me! There’s an amazing lineup of speakers and sessions:
Day 1 – Dec 5
Checking in with QuickBooks Checking + Envelopes with Alicia Katz Pollock with Royalwise Solutions, Inc.
Strategies For Niching Success with Kellie Parks from Calmwaters Cloud Accounting
Niche to an Ideal Client Roster with Debra Kilsheimer from Profit Creator
Firm of the Future: Unlocking the Power of the Vertical Niche with Gregg Bossen – Creator/President of QuickBooks® Made Easy™
Day 2 – Dec 6
5 Strategies to Maximize Firm Success Through Onboarding Mastery and Strategic Outsourcing with Vanessa Vasquez from QuickBooks en Espanol
Automate Tax Season with AI with Christine Gervais from Epiphany Group
Grow Your Practice with Highly Profitable Reporting for Multi-Entity Clients with Charles Nagel from Qvinci and William Murphy from Insightful Accountant
The Confluence of Bookkeeping, Tax, and Advisory: How to Thrive in the New Accounting Landscape with Nancy McClelland from the Dancing Accountant
The live event is free, the recordings will be made available for a nominal fee. Just click on this link to sign up.
